01
Mapped the path from source to dealer receipt, including duplicates and reassignment states.
02 / Example
Routing clarity
A handoff with too many owners was reduced to something teams could actually manage.
Context
Business read
Clarified OEM-to-dealer lead routing where source ownership had blurred.
Disclosure
Challenge
The problem.
Leads were entering the system with too many competing claims on ownership. On paper, the workflow looked complete. In practice, it slowed response and created uneven follow-up.
Intervention
The intervention.
02
Clarified ownership rules between OEM intake and dealer delivery.
03
Simplified routing conditions until the handoff could be measured cleanly.
Outcomes
The implication.
01
Dealer receipt quality became easier to audit.
02
Slow points and rerouting friction became easier to see.
03
The team had a cleaner base for future tuning.
Note